Matthias Künzler

Matthias Künzler studied at and obtained his doctorate from the Institute for Communication Studies and Media Research (IPMZ) at University of Zurich. His research interests include the history of of private broadcast companies in Switzerland, youth protection on the internet, crisis and change of leading media online and media promotion. His findings are published in monographs, anthologies and essays. He is currently head of research and professor at the Institute of Media Production (IMP), HTW Chur and was a visiting professor at FU Berlin.

It is important to him to share scientific research and results with a broad public, e.g. as an interview partner for press, private radio stations or the Swiss daily news program “Tagesschau”. As the former Managing Director of the Swiss Society for Communication and Media Studies (SGKM), he campaigned for the concerns of media research in Switzerland.


Ulla Autenrieth

Ulla Autenrieth received her PhD as a scholarship holder in the graduate programme ProDoc Intermedial Aesthetics. Game – Ritual – Performance and in the context of the project Youth Pictures Online, funded by the Swiss National Science Foundation (SNSF), at the University of Basel. In 2011, she was a visiting researcher at the Center for New Media Studies at the University of Berkeley. Since 2012 she has been working as a research assistant at the Department of Media Studies at the University of Basel and headed the SNSF project Family Pictures on the Social Web (www.netzbilder.net, website in German).

In October 2017 she became responsible for the operational management of the SNSF project Public Service Media: Audience Acceptance and Future Opportunities (Applicant: Prof. Dr. Matthias Künzler) at HTW Chur.

Her research interests include visual communication in networked environments, use of online media and media literacy, and the impact of mediation processes and usage changes on media systems.
In addition to her academic work, she is a member of the Program Commission for Quality Assurance at the local TV station “Telebasel” and Commissioner of the GGG Kulturkick Basel in the field of Digital Youth Culture (www.digitalejugendkultur.ch, website in German).


Klaus Neumann-Braun

Klaus Neumann-Braun studied sociology at the University of Tübingen and the Albert-Ludwigs-Universität in Freiburg with minor subjects in Psychology, Educational Science and Ethnology. He completed his Magister Artium in 1978 in Freiburg. In 1982 he earned his doctorate at the same university with his socio-theoretical dissertation The Beginning of Communication Between Mother and Child. In 1993, he habilitated at the Carl von Ossietzky University Oldenburg in sociology with his thesis Broadcasting Entertainment. The Staging of Communication Events Close to the Public, focusing on media and communication. From 1992 to 2005, Neumann-Braun taught and researched as a professor for sociology and media and communication studies at the universities of Trier, Frankfurt / Main and Koblenz-Landau. Today, he holds a position as visiting professor at the University of Vienna, starting in 2002. Since 2005 he is professor for media studies at the University of Basel.

His research interests include media and communication studies, cultural sociology, analysing popular culture; audience, impact and reception research, digital media studies, interpretative methods of media and social studies as well as media literacy promotion and youth media protection.

The two research projects currently co-led by him and funded by the Swiss National Science Foundation (SNSF) are dedicated to the research topics of “School Education and Digitalisation” and “The Future of Swiss Public Service Media Mirrored by Media Generations and Milieus”


Fiona Fehlmann

From 2012 to 2017, Fiona Fehlmann studied journalism and communication studies at University of Zurich with a minor in Modern History. Her master’s thesis Legitimacy through PSM Narrative? An experiment on the Influence of Public Service Media Narratives on the legitimacy assessment of the Swiss Radio and Television Corporation (SRG SSR) received the “Goldmedia Prize for Innovative Theses” in 2017.

In 2018 Fiona started a PhD program tied to the SNSF- funded project Public Service Media: Audience Acceptance and Future Opportunities at HTW Chur and University of Basel.


Isabelle Bannerman

Isabelle Bannerman is a master’s student of media studies and English linguistics and literary / cultural studies at the University of Basel.

In addition to her studies, she works as an assistant to Prof. Neumann-Braun as well as in this project and is currently writing her master’s thesis with the focus on strategies of public service broadcasters to include viewer’s opinions.


Bettina Wittwer

Bettina Wittwer holds a B.A. in Media Studies and English linguistics / literary cultural studies and is now a master’s student of a multilingual course in literary studies at the University of Basel. She sees this research project as an opportunity to get closer to a solution for public service media and their problem to connect to a young generation of viewers.

In addition to her studies she works as an assistant in this project and as a dance instructor, where she repeatedly encounters the changed interest of young people in media content.

Nina Graf

Nina Graf is a master’s student of media studies and history at the University of Basel.

In addition to her studies, she works as an assistant in this project and as an editor for a regional newspaper in Zurich. She considers being able to participate in a research project with a current topic such as public service media as a very enriching inside view into scientific research on media.


Denise Borchardt

Denise Borchardt is a Master’s student of media studies and English linguistics and literary / cultural studies at the University of Basel.

In addition to her studies, she works as an assistant in this project and is dedicating her Master’s thesis to researching how young target audiences select and watch entertainment content (BAKOM research project with Tanja Mettauer, supervised by Ulla Autenrieth).


Tanja Mettauer

Tanja Mettauer is a Master’s student of media studies and English linguistics and literary / cultural studies at the University of Basel.

In addition to her studies, she works as an assistant in this project and is dedicating her Master’s thesis to researching how young target audiences select and watch information content (BAKOM research project with Denise Borchardt, supervised by Ulla Autenrieth).


Former team members


Seraina Tarnutzer

Seraina Tarnutzer is currently completing her master’s in media studies and art history at the University of Basel. In autumn 2019 she will start a PhD program at Università della Svizzera italiana | USI, Lugano, Switzerland.